As soon as we hear luxury or premium, everyone thinks expensive. They have good reason to. You go to a department store and anything there will start at $300-$450 a set. If you look at the online retailers that promise the world, yet they are all start over $100 and have many hidden fees and surprises in store. We started working on Slumber because we wanted affordable sheets. But to hit that goal, we had to take a deep look in to the factors that contribute to those prices.
- Cost of Raw Goods
This one’s simple right? You get what you pay for when it comes to materials. So we weren’t going to skimp on costs by getting the worst blend of materials. However, there is one neat trick - there are significant savings if you can source raw materials yourself. We work with Fair Trade Accredited producers to get the very best Egyptian Cotton at a great price. Because we can source it, we get to pass the savings to you.
- Retail Markup
Markup to give profit to wholesalers. Markup to make profit for the multiple transporters. Markup to make profit for the store fronts. Markup for using the logo. Markup to make profit for the actual company that made the sheets. Markup to pay for the CEO’s new private jet. Well, you get the point. There are just too many markups involved. All it does is add a ton to the price you would have to pay. At Slumber, we decided we need to slash as much markup as we can. There’s just no way to make something affordable if there are that many things that contribute to the increase of price without adding anything of value to the sheets.
- Hidden Fees & Surprises
There just was too many hidden fees and surprises. Imagine being told your sets are going to one price but by the time you get through checkout the total says quite a lot more. Shipping costs. Extra fees for flat sheets. Fees for different colors. Fees for different hems and borders. There just no end to them. So best way to deal with them is to get rid of them altogether. At Slumber, we’re transparent as can be. No hidden fees. No nasty surprises. We even provide free shipping in the US and discounted shipping elsewhere.
- Profit for the Sake of Profit
And then there are parts of the price that simply put, have no explanation. The only thing we can come up with is that those markups are only for the sake of adding more profit for simple reason that they can. Well we can get rid of that concept altogether too.
At Slumber, we really believe that everyone deserves to get a great nights sleep. We want to make sure you can get the perfect sheets to help you with that. For that reason, we only sell at the price we absolutely have to, not at the price we could make a killing for. Bedding made simple, right?
Ready to get started with your perfect slumber? Lets go,